Real Estate Market Analytics

Kimley-Horn prepares marketing analytics to help you gain an an understanding of true strengths and weaknesses of a local market

Creating successful and dynamic places requires a solid understanding of the economic conditions and opportunities within each community.

Preparing market analytics is more than just crunching numbers: strong analytics provide a unique blueprint for future growth potential. By aligning your planning efforts with an understanding of the true strengths and weaknesses of a local market, you can help eliminate the gap between initial vision and project implementation.

Three-Pronged Integration

Kimley-Horn has mastered the integration of land use, transportation, and economics—three elements necessary for successful planning. Our approach regularly involves analyzing baseline and historical conditions; the location, direction, and outcomes of investment decisions; and the use of real estate by various sectors of the local economy. These indicators support the creation of a future land use concept that reconciles the development potential of the site with macro-level market forces and local performance measures.

Drawing from trends and real estate forces, as well as best practices, we can help our clients identify an implementation strategy that aligns project needs with public and private funding and management resources. We leverage experience and relationships to facilitate discussions and ignite partnerships across the table.